Global Economic Outlook and Challenges Faced by Singapore Essay

Global Economic Outlook and Challenges Faced by Singapore - Essay Example This is endorsed by a survey by the McKinsey Group which finds that amid the uncertainty the prospects for investment banking in the emerging markets remain relatively bright (BÃ ¶hme, Chiarella & Lemerle (2008). Southeast Asia however, has been making solid economic progress since the financial crisis of 1977 but Singapore has been going through a lean pitch and much depends upon the economic activity that take place globally in the near future. The OECD countries accounted for 75% of the world GDP less than 5 decades ago which today accounts for less than 55 percent (Santiso, 2008). The US stock market that accounted for 50% of the world market capitalization now accounts for less than thirty five percent and continues to decline. Emerging markets like Brazil, Mexico, Turkey and South Korea have already become OECD members and Brazil is all set to become the global player. It is growing into a global trader reaching into markets like Middle East, Africa and South East Asia. The subprime crisis of the US can provide new oppurtunities for the Asia-pacific region. The Asia-Pacific investors are playing a key role in supporting the developed countries during the current financial turmoil. Berner (2008) of Morgan Stanley however fears that recession will go global and the industrial economies will be flat in 2009. Most emerging economies have been facing a combination of external shocks and tighter monetary policies. Since the exports to the US would be reduced, it would impact the other economies as they would face decline in employment, which would have pressure on the income, consumers and their lenders. Most predictions estimate that the US economy will take a V-turn and not U-turn. The airline industry too is facing the darkest future as multiple airline liquidations will further cripple the economy that depends on affordable and efficient transportation system.

George Washington Essay Example for Free

George Washington Essay The shift of power in the late 1790’s by the Federalists can be attributed to different factor that had caused such incidents. In understanding this loss, the fall from power does not revolve around the hold of the government. Rather, it is the shift of ideas and reshaping of new interests that had led to the split of views among the American public and the rise of a new group who had a different view with the dominant Federalists. These changes began to manifest itself during George Washington’s tenure as president. Under his control, he had established a capable cabinet to address the current hurdles and obstacles surrounding American society during that time (Intelecom, n.d.). On one side, we can see Alexander Hamilton who seeks to redefine America’s policies and improve on the economy. On the other hand, his secretary of State; Thomas Jefferson, sees these scenarios as too much for central control. There are several issues surrounding this debate between Jefferson and Hamilton. Since the impeding issues of economic problems surrounding the country, there is now an argument surrounding creating a centralized bank that will facilitate these economic issues. However, this was hindered by Jefferson because such creation can undermine the overall capacity of the state to act on these problems (Intelcom, n.d.). At the same time, there is the issue surrounding national debt. Again, there are contrasting views surrounding its resolution. For the part of Jefferson, it is essential that the state pay off these debts and restart with policies that are debt-free which can in turn benefit the whole of the people. On the other hand, for Hamilton he believes that these debts should be hold on by the government. After this, he thinks to centralize these debt systems which shall be facilitated by the national treasury (Intelcom, n.d.). Though there were several arguments that have made a split in Washington’s cabinet, there was one important consolidation among the actors involved. This was choosing the appropriate capital for the central government. In here, it can be argued that Jefferson advocated the transfer of the central office to now Washington D.C. so as to prevent too much control of Federalists in a specific location. That is why choosing a neutral ground is an outcome that both parties especially Jefferson wanted (Intelcom, n.d.). Seeing these developments during the tenure of George Washington, the decline of Federalists power became evident during the formation of individuals who sought to control the level of centralization among other groups. Thus, this started the formation of the Republican Party and showcased a new wave towards redefining views concerning society, politics, and the economy (Intelcom, n.d.). This rise of the Republican party manifested itself after the presidency of George Washington in 1897.Though the head of office was gained by the Federalists, the vice-presidential position was attained by a member of the Republican party; Thomas Jefferson. Seeing this development, the country then saw for the first time two leaders who share opposing views concerning running a country. Such split is one indication of the end of the Federalists grasp of American politics. In the end, the loss of power and control of the Federalist Party resulted in different and contrasting views concerning political and economic politics. With the development of the Republican Party, it allowed the American public to have a choice on important and vital issues surrounding policies on domestic and foreign policy. Such idea catapulted a new wave of how politics and issues are addressed and administered by members of the government. Reference Intelecom (n.d.) Power Struggle Between Federalists and Republicans. Retrieved March 7, 2009 from, http://www.intelecomonline.net/VideoPlayer.aspx?Code=BDEF3032E99ACF2BD2D23910C9607455152966AE3C779225DA277C7DE3E7D3745F9D9FA44321A1B5C3BC82D441AC0566# Intelecom (n.d.) The Presidential Election of 1976. Retrieved March 7, 2009 from, http://www.intelecomonline.net/VideoPlayer.aspx?Code=BDEF3032E99ACF2BD2D23910C96074553A771997888BD3CE172D9718409283795AA3E4F7FDA67740E47B365B657B11DF#

Title IX: A long-term debate Essay -- Journalism Journalistic Essays

Title IX: A long-term debate Every year incoming college freshman go to their new college or university expecting to find their favorite sport, but sometimes due to lack of participation the sport is not there. In some case, the federal law Title IX is to blame as in the case of Zalikah Lewis, a sophomore at Pine Manor College, an all women's College in Chestnut Hill. Although she wouldn't join the swim team, she does enjoy the sport and was surprised that the sport wasn't offered while the school had most other popular sports. Thirty-one years ago, with the rise in revenue and attendance at collegiate sports, the federal government implemented a Title IX program that would established opportunities for men and women in colleges for their programs and academics. A major emphasis on the program has gone to schools athletic programs, to share the funds and sporting teams equally. There is a debate over whether the teams are really split fairly or are some of the more successful male teams get prominence over women's teams. "I think women's sports are getting better," said Charmaine Steele, a junior women's basketball player at Quinnipiac University in Hamden, Connecticut. "Some sports are better to watch on the women's side than the men's side. The sports world is slowly moving away from the men. Yes it's still a man's world but not for long," she added. "In athletics there are more males than females; therefore, it shouldn't mean that men should limit their numbers considering that the population of males is a lot higher than that of females," said Lewis. Title IX states that "No person in the United States shall, on the basis of sex, be excluded from participation in, be denied the benefits of, or be subj... ...h earned 66,943 and a women's coach earned 63,000. The differences in salaries have also been a topic of discussion when it comes to Title IX. Although it is still a controversial law in the U.S. Title IX does not seem as it will be going away anytime soon. Colleges and universities have both benefited and been at a loss due to Title IX. The program was set up to open opportunities for all and its true results may not be seen for years. Each person that Title IX affects will have a different reaction to it. Some people will see the good it causes but many will see it as a program killer. Until a full proof way of gender equality is found, every year that Title IX is in effect controversy will follow it. "I think that Title IX is a good thing as it creates equality. Anything that creates opportunities for women and minorities is a good thing," said DeFilippo.

Key Events in the Civil Rights Movement Essay -- Civil Rights Equality

The Civil Rights Movement started with The Montgomery Bus Boycott. The Boycott officially started on December 1, 1955. Rosa Parks was an Educated women and she attended the laboratory school at Alabama State College. Even with that kind of education she decided to become a seamstress because of the fact that she could not find a job to suit her skills. Rosa Parks was arrested December 1955. Rosa Parks Entered a bus with three other blacks and sat on the fifth row. The fifth row was the first row the black could occupy. After a few stops later the rows in front of them where filled with whites. According to the law at the time blacks and whites could not occupy the same row. There had been one white man left with out a seat. The bus driver had told the four to move so the white man had a place to sit. The other three that was with Rosa Parks had moved. Rosa Parks however did not. She refused and was arrested. E.D. Nixon post bond for Rosa Parks. He told her that with her permission they could break segregation from buses with her case. Jo Ann Robinson made flyers and distributed them with her students. The flyers urged people to stay off the buses on Monday the day Rosa Parks case was due. Martin Luther King, Jr. a minister thought that if they could 60 percent of the blacks to stay off the buses the boycott would be a success. Martin Luther King Jr. thought he saw a miracle when he saw bus after bus pass his house with no blacks in them. That night they had called a meeting him and other ministers and blacks of the community which they called there self (MIA) Montgomery Improvement Association. They elected King the president of the group. They had a decision to make whether or not to continue with boycott or not. Then E.D. Nixon rose to speak: ?What's the matter with you people? Here you have been living off the sweat of these washerwomen all these years and you have never done anything for them. Now you have a chance to pay them back, and you're too damn scared to stand on your feet and be counted! The time has come when you men is going to have to learn to be grown men or scared boys.? The MIA had then decided to let the people vote on whether or not to let the boycott continue or not. They held a mass meeting and it was obvious to see that they decided to continue with the boycott. When the boycott began no one had expected for it to ... ...a return to Montgomery, where the civil rights movement had started ten years earlier with the Montgomery Bus Boycott. A few months later, blacks had reason to rejoice again. It was truly a day for celebration. On August 6, 1965, President Johnson signed the Voting Rights Act into law. By 1969, 61% of voting-age blacks in America were registered to vote, compared to 23% in 1964. The Selma to Montgomery march clearly showed both how far American blacks had come and how far they still had to go. Ten years ago blacks could barley do anything and now they are equally treated how they are suppose to be. During the movement mainly great people died. The sacrifices they made help make America what it is today. The movement was from 1955-1965, those years where some of the hardest years for America. We overcome our differences and now everyone is equal. This report was based on The Civil Rights Movement. Websites http://www.mecca.org/~crights/cyber.html http://www.cr.nps.gov/nr/travel/civilrights/ http://www.infoplease.com/spot/civilrightstimeline1.html Books Voices of Freedom: An Oral History of the Civil Rights Movement The Origins of the Civil Rights Movement

Internal communication Essay

It has recently come to my attention that several reports are circulating in the media regarding proposed layoffs at Yahoo and this has become a matter of concern to some of our employees. As with any reports that do not come directly from the Yahoo corporate offices, some of the information being presented could be considered factual while other information is clearly not. It is important to remember that Yahoo has no hidden agenda and employees will be informed as soon as possible when decisions are made which may affect their work status. The truth of the matter is that profit projections for the fiscal year 2007 initially do not appear to be meeting goals. Yahoo stock prices are also valued below projections. It is important that the company make up for these losses by finding methods which will increase profits and decrease costs in the upcoming year. In order to do so, there are many options available for review by Yahoo’s executives, most of them pertaining to an increase in sales of our more popular products, pricing restructure, partnering with other companies, marketing to reach new users, outsourcing, increasing productivity, and reducing those components of the operation which have proven to be unprofitable. Our CEO, Jerry Yang, will be making an educated, well-researched decision regarding these options. Mr. Yang will make an announcement as to which measures will be instituted by Yahoo to increase profits and stock prices on February 1st. Please rest assured that our employees will be apprised of this information before the media reports on the announcement. Until Mr. Yang makes his official announcement regarding profit increases and cost-cutting measures, please bear in mind that Yahoo is making every attempt to resolve its financial problems in a fair and equitable manner which will ensure Yahoo’s future growth and top placement in the market. Since Yahoo is a publicly traded company, it is often the target of media scrutiny and while at times we welcome this scrutiny for its promotional value, at other times it is based purely on hearsay with gaps filled in by a lack of factual information or supposed reports from â€Å"insiders† who no longer work at the company. At Yahoo, our very talented and hard working employees are the backbone of the company and we truly appreciate the time and effort spent at your jobs. The last thing Yahoo wishes to do is lose its most valuable assets – you. If anyone has any questions or concerns that have not been answered by this communication, please see your immediate supervisor, who can direct those concerns to the proper person. Best Regards, John Doe Internal Communications Coordinator Works Cited Helft, Miguel (January 22, 2008). â€Å"Hundreds of Layoffs Expect at Yahoo†. New York Times.

Essay on Geoffrey Chaucer

Essay on Geoffrey Chaucer Essay on Geoffrey Chaucer Essay on Geoffrey ChaucerGeoffrey Chaucer is one of the most influential writers of his time, whose works mirrored critically social norms and beliefs of his contemporaries. In this respect, Chaucer’s depiction of the clergymen is particularly noteworthy because, in contrast to the traditional piety in relation to clergymen, Chaucer tends to the satirical and ironical depiction of clergymen as is the case of the Pardoner’s Tale, where the narrator belongs to the clergymen but uses his position for his own benefits.Chaucer is very critical in his view on clergymen. To put it more precisely, he debunks the myth about the clergymen as the community of people living a virtuous lifestyle. Instead, he uncovers numerous vices clergymen are inclined to just like the average people. More important, Chaucer stresses the hypocrisy of clergymen, who pretend to be virtuous people, whereas their acts and thoughts reveal their sinful nature. Clergymen depicted by Chaucer are not a com munity of virtuous people. On the contrary, it is rather the community of sinners, whose sins are eve graver compared to the average people because they disguise their sins under the mask of virtuous lifestyle.At this point, it is possible to refer to the Pardoner’s Tale, where the narrator reveals the sinful nature of the clergyman narrating the story. In fact, the main character of the story is not a virtuous person as he pretends to be. On the contrary, he peruses personal benefits and wealth rather than virtue. In such a way, Chaucer debunks the myth about clergymen as the community of virtuous people. instead, he uncovers their sins and disparity between what they tell and promote and what they actually do.

Water Chemistry Definition and Properties

Water Chemistry Definition and Properties Of all the molecules in the universe, the one most important to humanity is water: Water Definition Water is a chemical compound consisting of two hydrogen atoms and one oxygen atom. The name water typically refers to the liquid state of the compound. The solid phase is known as ice and gas phase is called steam. Under certain conditions, water also forms a supercritical fluid. Other Names for Water The IUPAC name for water is, actually, water. The alternative name is oxidane. The name oxidane is only used in chemistry as the mononuclear parent hydride to name derivatives of water. Other names for water include: Dihydrogen monoxide or DHMOHydrogen hydroxide (HH or HOH)H2OHydrogen monoxideDihydrogen oxideHydric acidHydrohydroxic acidHydrolHydrogen oxideThe polarized form of water, H OH-, is called hydron hyroxide. The word water comes from the Old English word wà ¦ter  or from the Proto-Germanic watar or German Wasser. All of these words mean water or wet. Important Water Facts Water is the main compound found in living organisms. Approximately 62 percent of the human body is water.In its liquid form, water is transparent and nearly colorless. Large volumes of liquid water and ice are blue. The reason for the blue color is the weak absorption of light at the red end of the visible spectrum.Pure water is flavorless and odorless.About 71 percent of the Earths surface is covered by water. Breaking it down, 96.5 percent of the water in the Earths crust is found in oceans, 1.7 percent in ice caps and glaciers, 1.7 percent in ground water, a small fraction in rivers and lakes, and 0.001 percent in clouds, water vapor, and precipitation.Only about 2.5 percent of the Earths water is fresh water. Nearly all of that water (98.8 percent) is in ice and ground water.Water is the third most abundant molecule in the universe, after hydrogen gas (H2) and carbon monoxide (CO).The chemical bonds between hydrogen and oxygen atoms in a water molecule are polar covalent bonds. Water readily forms hydrogen bonds with other water molecules. One water molecule may participate in a maximum of four hydrogen bonds with other species. Water has an extraordinarily high specific heat capacity [4.1814 J/(g ·K) at 25  Ã‚ °C] and also a high heat of vaporization [40.65  kJ/mol or 2257  kJ/kg at the normal boiling point]. Both of these properties are a result of hydrogen bonding between neighboring water molecules.Water is nearly transparent to visible light and the regions of the ultraviolet and infrared spectrum near the visible range. The molecule absorbs infrared light, ultraviolet light, and microwave radiation.Water is an excellent solvent because of its polarity and high dielectric constant. Polar and ionic substances dissolve well in water, including acids, alcohols, and many salts.Water displays capillary action because of its strong adhesive and cohesive forces.Hydrogen bonding between water molecules also gives it high surface tension. This is the reason why small animals and insects can walk on water.Pure water is an electrical insulator. However, even deionized water contains ions because water unde rgoes auto-ionization. Most water contains trace amounts of solute. Often the solute is salt, which dissociates into ions and increases the conductivity of water. The density of water is about 1 gram per cubic centimeter. Regular ice is less dense than water and floats on it. Very few other substances exhibit this behavior. Paraffin and silica are other examples of substances that form lighter solids than liquids.The molar mass of water is  18.01528  g/mol.The melting point of water is  0.00  Ã‚ °C (32.00  Ã‚ °F; 273.15  K). Note the melting and freezing points of water may be different from each other. Water readily undergoes supercooling. It can remain in liquid state well below its melting point.The boiling point of water is  99.98  Ã‚ °C (211.96  Ã‚ °F; 373.13  K).Water is amphoteric. In other words, it can act as both and acid and as a base. References Braun, Charles L.; Smirnov, Sergei N. (1993-08-01). Why is water blue?. Journal of Chemical Education. 70 (8): 612.  Gleick, P.H., ed. (1993). Water in Crisis: A Guide to the Worlds Freshwater Resources. Oxford University Press.Water in Linstrom, Peter J.; Mallard, William G. (eds.); NIST Chemistry WebBook, NIST Standard Reference Database Number 69, National Institute of Standards and Technology, Gaithersburg (MD).

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buy custom Education Revolution essay Education is one of the important processes in human life that people tend to through so as to pasue their long term dreams. In todays world, education is believed to be the power for it is the process that makes good men out of nothing. The world can only come into civilization with education of which without it, all the activities taking place in the world can stagnate as there are no educated and skilled personnel to manage them. In the American history Education is recognized as a very important process as they also believe that it is through education that their country or states can gain political social and economical stability. This made education to be referred to as the power due to the fact that it forms the basis of any good thing in the American history. Due to this significance that education has to the lives of people, very many strategies have been put forward to boost this process so as to continue serving many people. This paper mainly focuses on the history of the American and how the reacted to education since the colonial period to date. Due to the fact that education is power as many people placed it, it is believed to enhance peace of mind and thought. Not to forget is the expansion of the mind that in turn enables one to think and make correct decisions in life so as to make his or her life comfortable. During the colonial period, the whites were threatened by this thing called education for they believed that they would loose control over their slaves after they had fully got some bit of education. The also believed that the slaves would have their own perspective and way of approaching life. To them education was a very dangerous weapon that could enable the slaves to finally overpower them. This made the white to block the process of education for some time in America and any other region of which they controlled. The did not want the blacks to get even a d\single hint of education hence subjected them to some kind of hush treatments that could not create chance or allow room for education.. In the history of the Americans, education is said to have been dominated by various groups of people who were bound by social relationships. There came a time in the History of the Americans that slaves could get some little privilege of expressing themselves from the spport of education. An educated slave could distinguish what was wrong and right for him or herself hence could find alternative ways of withdrawing him or herself from the bondage of slavery. Though they tried to get educated but they could not still fully manage it as they got a lot of pressure from their masters who were against their education. Not all the whites were against the slaves education but only to a few who felt they could be left with a huge gap to fill especially when it came to the fulfillment of their desires. Some of the whites wanted to achieve some of their set targets and objectives through the slaves. Though some wanted the slaves to be free, there were still some problems that they though woul d arise due to the fact that most of the slaves were blacks and they thought that the literacy of the blacks would make some proof to slavery as the master mainly benefited from the services offered buy their slaves. As far as this matter of slave education was concerned, a sound warning was passed by South Carolina in the year 1770 targeted those white who engaged the black slaves in the education system. The warning that was passed prevented the black slaves from learning as anyone white who could be seen to have involved in such an act, was to face a sever punishment that gave him or her an option of paying a given amount of dollars. Due to this stern warning issued by Southern Carolina, the slaves and other whites who were not impressed by the issue of slavery, involved in this act at night or in secret places where these whites could teach some of the slaves how to read and write. The wives of their masters also offered some little support to the in terms of education but not fully. The children of the slaves could also sneak to various places of secrecy such as churches where they could learn how to read and write. This is how some of the slaves who managed to bring freedom to their race ma de it in terms of education. After some time or a given duration of time from the time the Southern Carolina issued a warning, many schools in the southern states of America ceased from admitting black children as they were afraid of the policies that governed the warning. The only way these children were to learn was through some religious institutions that also had an aim of divert their beliefs of the slaves to in terms of religion. It is through religion that many blacks managed to get some bits of knowledge for they were given the opportunity to learn how to read and write so as to understand more about religion. In religious institutions the blacks were safe as they had no pressure from any side. This is so because religion tends to operate on its own and had its own policies and regulations that governed it. It became very difficult to do criticize or punish religious organization because it consisted on very many members that became very difficult to punish. Very many white teachers were punished due to matters pertaining to the blacks education making various learning institutions involve in a forced act of racial discrimination. Learning itself from all these experiences can be said to have come a long way though it is still not fully set in some of the developing countries in the world. Education started long time ago even if nobody had realized that it existed. It started as an informally in various societies where children were only taught the basics of life and how they could go about them. This applied to both the white and black societies as it is the general basis of education in the present world. The first people to be educated or to know more about education were the whites who in turn used the little knowledge they had gained to take control over some countries in the world. It is also from the white that other countries or states in the world came to learn more about education. As per them, learning did not have a difficult beginning as they had free time and no pressure attached to their learning systems. The problem only began with other races where they could not allow them to get free education having fear that they might at one time overpower them. America as a state that combines all races together came to get basic education from various religious institutions. Education in todays world has really revolutionized making to favor all. It has been going some changes and improvements over the last centuries and has today reached a level where it can go hand in hand with technology. It began informally and has today advanced to high levels that is very important to the economies of every country in the world. Buy custom Education Revolution essay

Urban Planning In China Research Paper Example | Topics and Well Written Essays - 2000 words

Urban Planning In China - Research Paper Example Transportation challenges drive the China’s urban transport policy. The local authorities in, therefore, localize this system to manage transportation crisis in particular cities. Beijing is the capital city of China, business, and transportation hub. It has a sophisticated transport system comprising of the road, air, and bicycle railroads. The city also has a large population living with many registered cars on the roads. The result is widespread traffic congestion in the city. Usually, the city is gridlocked, and the situation seems to be on the rise (Wang, Zhang, Cao & Liu, 2012). Traffic problems in Beijing result from rapid urbanization, increasing inhabitant earnings and the national policy that encourages automobile ownership among the citizens as a strategy for promoting economic growth. These complications lead to serious problems affecting urban growth, quality of urban life and the overall economic development, for instance, longer time in commuting. Hence, the gov ernment through the relevant authorities works to combat the congestion and provide better transportation systems for the city.  The Beijing Municipal Committee of Transportation performs most of the planning and implementation of transportation interventions. The committee undertakes national guidelines, laws and policies, regulations and codes for the development of transportation sector. In addition, the body has mandates of inspecting and supervising the implementation of major infrastructural projects to decongest the city.

Companies should avoid working with charities, because donation from Essay

Companies should avoid working with charities, because donation from products are forcing people do donate - Essay Example â€Å"Some charities do better than others. Some receive 70% or 80% of each dollar raised. But many fall into the dismal category, receiving as little as 33% of each dollar raised† (Fritz, para.4). Companies should not work with charities, as donation through product selling is actually forcing people to donate when they have better ideas where to donate their money. Pink Ribbon Inc. is an internationally operating charity organization, registered in New York. The aim of this organization is to create a global community that supports breast cancer patients. To introduce it from its own website: The Pink Ribbon Foundation Charity Number 1080839 is a grant making trust with a mission to fund projects and provide financial support to UK charities which relieve the needs of people who are suffering from, or who have been affected by breast cancer or who work to advance the understanding of breast cancer, its early detection and treatment (Pink Ribbon Foundation). There are many wa ys to donate in this charity supported by Pink Ribbon. You can email or call, participate in person at their workplace, or purchase Pink products to participate in the donation. However, the point that is to be discussed here is whether or not it is worth going to Pink Ribbon to buy its products for donation. We already know that consumers are very easily convinced, as they are very sentimental, especially about sensitive issues like breast cancer. Eberlein (para.1) writes in her article that if price and quality of two products are equal, then it is very likely that consumers go for that product which is supported by a sensitive cause. The for-profit organizations selling these products send a portion of the purchase price to the non-profit charity organizations, which use this money for research purposes and other health related causes. Same is the case with Pink Ribbon. Companies share the profit with the non-profit organization supporting the cause of breast cancer elimination. However, the consumers never know what portion of their spent money is going to the cause for research purposes, and how much the company is keeping to itself. It is very important for the consumers to know whether the charity raising campaigns are making the donations useful enough or, being specific, significant enough in amount to support the research purposes. First of all, a product with a pink ribbon on it never guarantees that it is the same company that is supporting the charity. Just viewing a pink ribbon and buying the product will not serve the purpose. It is important to see the name of the company and the charity tie-in in the packaging of the pink product. Even if it is there, the consumer is unaware of the process that follows after he has paid. We may also assume that the consumer is being forced to pay for donations through being manipulated to pay for sensitive causes. That is, companies lure consumers to pay because they are soft-hearted. The consumer must be awar e of the portion that is going to the charity. If the company is sending just a few bucks to the charity, it is not necessary to experience that added feel-good bonus when you can buy the same product somewhere else with the same price. Pinkwashing is also very crucial. This is the term used for the ability of assessing whether the pink ribbon labeled on a product that one is buying is linked to something that is dangerous for health. Kentucky Fried Chicken used pink buckets to support the breast cancer programs, but proved to be a bad choice because

Part 4 Analysis, Evaluation of GoalsObjectives Essay

Part 4 Analysis, Evaluation of GoalsObjectives - Essay Example Lay, (Chairman and CEO of Frito-Lay), through the merger of the two companies in 1965. Pepsi is known for aggressive marketing campaigns and setting challenging targets for it. Goals must be set after studying the market dynamics as well as the strengths of the company. The SMART model for setting goals was developed by psychologists as a comprehensive tool for the goal-setting exercise. As per this model goals must be; Specific, Measurable, Attainable, Relevant, and Time-bound. One of the immediate strategic goals of PepsiCo was to take on Coca-Cola, its age-old rival in the soft drink segment. In fact the "cola war," which describes mainly the on-going battle between Coca-Cola and Pepsi for supremacy in the soft drink industry, dates back to the 1950s when Pepsi's corporate focus became "Beat Coke" (Yoffie, 2004). Since then, they have battled domestically and globally for market share and sales, with a tremendous amount at stake. Both of them seem to be regularly updating the information about their rival as there seem to be no secrets in the beverage category, with Coca-Cola and Pepsi typically releasing new products in unison. To this end PepsiCo launched a "Pepsi Challenge", a blind test of taste, from 1975 to 1983. In this test Pepsi came out victorious as the preferred taste over Coca-Cola. Therefore it is quite apparent that PepsiCo succeeded in attaining this goal. PepsiCo is ranked 21st amongst Fortune 500 companies in 2005. Profit maximization and earning revenues from its operations happens to be the prime goals of any company. To this end companies try to establish their brands amongst the customers, which forms another goal in itself. In today's market driven economy concept, the art of communication to existing consumers as well as prospective consumers takes a great deal out of the managerial brain storming sessions. Establishing the brand equity goes a long way towards earning good sales revenues and earning the all important brand loyalty. PepsiCo has indeed invested huge amounts in establishing a brand identity. Philanthropy is an important means of establishing the brand identity. PepsiCo has also expressed its commitment towards promoting Healthier Lifestyles (PepsiCo, 2005). It supports programs which help consumers with the "calories out" side of the equation as well. A SMART program from the stable of PepsiCo, aspires for a healthy living for its consumers. Such programs help in generating lot of goodwill for the company, which indeed benefits the company and its business prospects. Though company's stated goal is to support 'more active lifestyles for families and kids' - and get them to "move more" (PepsiCo, 2005). Another important goal that the company has set for itself is to have the reach of PepsiCo's products such that the products are available to consumers whenever and wherever they want it. To this end, the company has ahead with strategic tie up with many internationally renowned brands. Out of the 13 largest food and beverage brands sold in US supermarkets, 7 belong to PepsiCo. Owing to its operation in global market space, PepsiCo has been able to generate three major sustainable advantages which give it a competitive edge over its rivals. These advantages are (PepsiCo, 2005) basically the strong brand identity, Company's proven ability to innovate and create differentiated products, and a powerful 'go-to-market' system. Company has been able to implement the strategies

SABMiller Strategic Marketing Plan Lab Report Example | Topics and Well Written Essays - 1000 words

SABMiller Strategic Marketing Plan - Lab Report Example SABMiller’s vision is to be the most admired company in the global beer industry; they are slowly accomplishing this by becoming the world’s largest brewers. SABMiller own over 200 brands of beer, they employ around 70,000 people in 75 countries, on top of this they are also the largest bottlers of coca-cola products. In Australia, SABMiller own over 58 beer and cider brands that are in the Australian Market. In late 2011, SABMiller bought out Fosters Group Limited which provided them exposure to the Australian beer and cider market. SABMiller believe that their competitive edge comes from their superior marketing and branding as well as having an understanding that every brand has a story and heritage that will always sit close to home within the local communities. SABMiller is such a successful company because they believe in corporate social responsibility and looking after the local community. They know, to succeed, you must be aware of and be able to manage your st akeholders, whether their employees, management, local community groups, local breweries, government and the media. It is for this reason that SABMiller is successful and able to be the largest brewer globally, they understand the needs of their business, both internationally and locally. Fosters Group Limited Fosters was first developed in 1888 when two brothers, William and Ralph Foster, first brewed Fosters Lager. Fosters Group Limited is part of the world’s largest brewing groups SABMiller. Fosters places it primary focus on its brewing activities as the majority of its sales revenue is driven from Carlton United Brewery. The majority of their business is done in the Australian and Pacific regions. Fosters employs approximately 2000 people, with most of those employees being employed in Australia. Fosters does trading in more than 45 countries and is the leading provider of premium beverages in beer, cider, spirits and non alcoholic drinks. Fosters Group limited prides th emselves on being the leader of innovation by investing in their brands and maintaining the highest quality standards. They wish to remain steadfast in market. Carlton United Brewery Carlton United Brewery was founded in 1854 in Melbourne, Victoria. It was in 1907 that Carlton United Brewery and Fosters joined forces, in 1983 Fosters Group Limited bought out Carlton United Brewery making the merger official. Carlton United Brewery has more than a 50% market share in the off-premise beer category. Carlton United Brewery is the largest producer of cider in Australia, producing 3 of the top rated brands. In 2007 Carlton United Brewery transformed into a franchise distribution model creating an easier way to service customers and produce top quality customer service. Due to the franchise distribution model Carlton United Brewery is now able to service over 17,000 customers and 20,000 total including hotels, clubs, liquor stores, restaurants and bars with around 800,000 deliveries made a round Australia each year. Strongbow Cider Strongbow cider was first produced in 1887; it was not until 1970 that Strongbow was first introduced into the Australian market. Bulmers was the first company to produce Strongbow, they held onto Strongbow until 2003 when Fosters Group Limited bought them out. Fosters Group Limited continue to produce and distributes Australia’s leading cider brand, Strongbow consists of five different product types they are Strongbow clear, original, dry, sweet and pear cider. 3.2 SBU The Small Business

Final report Essay Example | Topics and Well Written Essays - 1000 words

Final report - Essay Example In my capacity, I was entitled to: evaluate the effectiveness of the payment methods provided by the Al-Rahal Auto & Finance, Inc.; Set solutions to lack of payments by customers as scheduled; and to Simplify techniques of sending and/ or receiving clients’ insurance information. # A description of key projects or assignments completed All the above assignments actually formed the basic functions of the organization. This means therefore that the organization had to ensure their completion through ensuring simplicity of the systems to be used but keeping them very secure to deter possible hacking; sensitizing the organization on the need to set up a customer care unit to offer assistance to the clients in case of any problems; and using both e-mail and physical addresses for the attainment of both soft and hard copies of the same information. # How the work completed relates to the domain of International Business By carrying out all the mandates and plans of the organization, as set to meet the needs of the local and international clients efficiently and with ease recommended, the international business domain will obviously be achieved. Besides, the services of this organization are never restricted to any particular region/ country but for everyone interested. # Lessons in relation to the domain of international business The domain of international business requires operations within clients’ expectations and the internationally stipulated guidelines. To keep by this, the organization generates multilevel frameworks of its specific aims for the international business, leading to proposition, which in return broadens the focus and compares this firm to related disciplines. This strategy provides pathways that maintain the organization’s international business richly relevant for a high number of communities affected by the international business. It is therefore true that this experience has exposed me to the modern practices of business in a global context. # New skills/knowledge acquired As an international intern I was able to gain a sound investment portfolio that is broadly diversified and consistent with the main investment objectives of growth, income, or a combination of both, for the purpose of ensuring business and economic growth for the organization and its local and international customers. In this respect therefore, I was at a position where there were effective strategies for learning organization’s values, analyze globe’s current financial situation, and successfully understand my feeling about managing financial resources – the Dream-Plan-Track approach to financial planning (Sheldon, K.M. and Kasser, T., 1998). # What strengths and weaknesses have you discovered The international organization, Al-Rahal Auto & Finance, Inc., has a mission of being a strategic dealer partner that has the intense intension of specializing in providing personalized finance department for customers with less than perfect credit, through helping them to establish either from a position of no credit or subprime credit to a prime or near prime credit rating in a period of 36 months or less. Al-Rahal Auto & Finance, Inc. experienced team of managers which focuses largely on educating their customers about credit and thereafter providing adequate financing for an automobile with everything

SABMiller Strategic Marketing Plan Lab Report Example | Topics and Well Written Essays - 1000 words

SABMiller Strategic Marketing Plan - Lab Report Example SABMiller’s vision is to be the most admired company in the global beer industry; they are slowly accomplishing this by becoming the world’s largest brewers. SABMiller own over 200 brands of beer, they employ around 70,000 people in 75 countries, on top of this they are also the largest bottlers of coca-cola products. In Australia, SABMiller own over 58 beer and cider brands that are in the Australian Market. In late 2011, SABMiller bought out Fosters Group Limited which provided them exposure to the Australian beer and cider market. SABMiller believe that their competitive edge comes from their superior marketing and branding as well as having an understanding that every brand has a story and heritage that will always sit close to home within the local communities. SABMiller is such a successful company because they believe in corporate social responsibility and looking after the local community. They know, to succeed, you must be aware of and be able to manage your st akeholders, whether their employees, management, local community groups, local breweries, government and the media. It is for this reason that SABMiller is successful and able to be the largest brewer globally, they understand the needs of their business, both internationally and locally. Fosters Group Limited Fosters was first developed in 1888 when two brothers, William and Ralph Foster, first brewed Fosters Lager. Fosters Group Limited is part of the world’s largest brewing groups SABMiller. Fosters places it primary focus on its brewing activities as the majority of its sales revenue is driven from Carlton United Brewery. The majority of their business is done in the Australian and Pacific regions. Fosters employs approximately 2000 people, with most of those employees being employed in Australia. Fosters does trading in more than 45 countries and is the leading provider of premium beverages in beer, cider, spirits and non alcoholic drinks. Fosters Group limited prides th emselves on being the leader of innovation by investing in their brands and maintaining the highest quality standards. They wish to remain steadfast in market. Carlton United Brewery Carlton United Brewery was founded in 1854 in Melbourne, Victoria. It was in 1907 that Carlton United Brewery and Fosters joined forces, in 1983 Fosters Group Limited bought out Carlton United Brewery making the merger official. Carlton United Brewery has more than a 50% market share in the off-premise beer category. Carlton United Brewery is the largest producer of cider in Australia, producing 3 of the top rated brands. In 2007 Carlton United Brewery transformed into a franchise distribution model creating an easier way to service customers and produce top quality customer service. Due to the franchise distribution model Carlton United Brewery is now able to service over 17,000 customers and 20,000 total including hotels, clubs, liquor stores, restaurants and bars with around 800,000 deliveries made a round Australia each year. Strongbow Cider Strongbow cider was first produced in 1887; it was not until 1970 that Strongbow was first introduced into the Australian market. Bulmers was the first company to produce Strongbow, they held onto Strongbow until 2003 when Fosters Group Limited bought them out. Fosters Group Limited continue to produce and distributes Australia’s leading cider brand, Strongbow consists of five different product types they are Strongbow clear, original, dry, sweet and pear cider. 3.2 SBU The Small Business

Final-44 Essay Example | Topics and Well Written Essays - 250 words

Final-44 - Essay Example the annexation of Texas took place in 1845 when the white settlers fought for freedom from Mexico and petitioned the newly formed Republic of Texas for the Union for statehood. Then the western border between the US and the Canada was agreed to be situated at 49o of north latitude. Later, US won the Mexican war in 1848 and thereby conquered California and New Mexico through the Guadalupe Hidalgo Treaty. Afterwards, by the Gadsden Purchase, the southern Arizona was taken in 1853 from Mexico1. Thus, by the 1853 agreement, the US achieved the Manifest Destiny that constitutes the contiguous states. Annexing Texas was so important that the Manifest Destiny could have ended without it. Texas was neither part of US nor an independent state since 1836 as Mexico did not affirm Texas’s independence and also, they threatened America of war in case of providing any assistance to Texas. Thus, Texas had to acquire help from other countries in order to pay for their military expenses. Subsequently, Texas signed treaties with France, Belgium and Holland in 1839 and 1840. Moreover, the Great Britain was also looking forward to Texas so as to control or acquire the United States. Hence, the US annexed Texas so that the foreign powers can be inhibited from harming America. Annexation of Texas led to the war with Mexico that further brought additional territory under US control2 as discussed above. Americans settled the great western frontier after crossing the Mississippi River. A massive westward movement evolved after the discovery of gold in California. The annexation of the southw est territories played a significant role in the expansion of US without which the Manifest Destiny was unachievable since this annexation resulted in to an inchoate union of the conflict territories in to a successful democracy stretching throughout a continent full of fertile land, natural resources and

Internet Jurisdiction Essay Example for Free

Internet Jurisdiction Essay In his article, Wolf (1999) explained how jurisdiction may be acquired through over persons who operate and use internet websites. By applying the rules enumerated in Wolf’s article to a popular bit torrent search engine based in Sweden called â€Å"thepiratebay. org†, we see that no jurisdiction may be acquired over the users or the operators of the website because 1) there is a minimal level of interactivity among the users; 2) the users and operators of the website do not engage in commercial activities; and 3) the website does not provide contact details that would allow future business transactions to take place. Personal jurisdiction is an issue because it allows the court to prosecute any criminal activity that occurs because of the use of the website. It also allows the court to impose civil liabilities on any user operator who might have caused damage to a resident of place where the court exercises jurisdiction. In ordinary procedure, personal jurisdiction is acquired by either the arrest of the culprit in criminal cases or the service of summons on the defendant in civil cases. In special cases where culprits are not residents of the forum state, the court would have to use this long-arm jurisdiction in order to punish those responsible for the illegal activity. The interactive-passive use test states that courts have to look into the nature of the transactions made by the users of the website. If the website allows users to have a â€Å"two-way online communication which fosters an ongoing business relationship†, the court may acquire personal jurisdiction over the operators of the website. However, is the website merely provides information without any other interaction, the court may not exercise jurisdiction. The key question to be asked would be: is the website operator doing business in the forum state? If yes, then the court has jurisdiction over the operator. Based on his analysis of Cybersell, Inc. v. Cybersell, Inc. , 130 F. 3d 414 (9th Cir. 1997), Wolf mentions that mere advertising is not enough to give the court jurisdiction over the operators of the website. It has to be shown that the operators â€Å"actually sold their products in the forum state†. Once again, we see that actual business must be performed before the court can claim jurisdiction over the website operator. This is because it is only the act of engaging in actual business where the website operator is deemed to purposely avail of or submit himself to the jurisdiction of the forum state.

Psychosynthesis Approach: Object Relations Theory Overview

Psychosynthesis Approach: Object Relations Theory Overview The therapeutic model of psychosynthesis grew out of the psychodynamic movement and is based on work done by Robert Assagioli (1888-1974). Psychosynthesis takes an optimistic view of the human condition, theorising that a person progresses naturally towards a state of synthesis. For Assagioli, synthesis refers to the idea that people become interdependent and create higher levels of organisation within themselves and others (Assagioli, 1975). This essay examines how psychosynthesis helps people to re-establish their own centre and reach a new level of authenticity within themselves through the use of object relations theory. The model of human consciousness within which psychosynthesis operates can be seen as comprising of a number of layers (Hardy Whitmore, 1999). The layer at which we most normally operate is referred to as the field of consciousness. Most people live their whole lives at this level and do not experience different levels. In psychosynthesis, however, there are considered to be a number of levels at which human beings operate: different, lower levels of consciousness as well the higher, collective consciousness. It is the lower levels of consciousness which are of most practical interest to therapists. These contain traumas that have been covered up, childhood experiences and defensive strategies. While trauma can lie hidden, so can our greatest assets, skills and happiness. Psychosynthesis aims to establish contact with both the traumatic, damaged parts of the self as well as the beautiful parts (Hardy Whitmore, 1999). This process is often called self-realisation and is the result of three stages in psychosynthesis. In infancy, the primary task is ego formation, the creation of a vehicle for the self (Simanowitz, 2003). The second stage is the emergence of the I which normally occurs in adolescence. The third stage is referred to as self-realisation and this is the growing consciousness of the essential self. The psychosynthesis counsellor acts as a kind of external unifying centre who can facilitate the growth of self-esteem through helping the client make the I-Self connection (Whitmore, 2000). One of the main ways in which the therapist helps the client is through mirroring these are confirming responses from the therapist which attempt to calm and soothe (Simanowitz, 2 003). How is it possible, then, to reach this ultimate goal of self-realisation and high self-esteem? Psychosynthesis uses an analysis based on object relations to examine early relationships in life. Object relations theory has at its core the idea that not only do we need relationships, but that the type of relationships that we have determine how our self develops (Crossley Gopfert, 1999). Object relations is, therefore, interested in the way the self develops through the initial relationships with the primary caregivers and how the child begins to split themselves off. Where does the boundary come? How can I tell who is you (the object) and who is me (the self, the I)? In psychosynthesis, these problems are approached using the tool of object relations. Object relations concentrates on two main types of objects: the external objects of other people and the internal objects which are the way in which external objects are represented internally. There are also part objects which are those that are not recognised as full whole people: one example of a part object is that of a breast to a baby. Minsky (1995) describes how Melanie Klein often considered a transitional figure between classical psychoanalysis and object relations theorists focussed on how a baby struggles to relate to people. Central to the way the baby relates is the phantasies it creates these are essentially the babys interpretations of its internal and external representations: what are now considered its object relations. For Klein, these phantasies are based on the childs instincts. The development of these early relations, in Kleins theory, sets the tone for a persons life. Klein saw two possible positions for the baby to take up (Minsky, 1995). The first is the paranoid-schizoid position this is based on the fear of attack. Because the baby is vulnerable and completely dependent on the mother, it fears what the mother might do to it. For Klein this was a developmental stage to be overcome in order to reach the understanding that it is possible to integrate hating and loving feelings. The second is called the depressive position and here the baby must learn to internalise an external world which contains the possibility of integrating good and bad objects. Bad feelings towards the mother and the self are, thereby, integrated and accepted. It is the depressive position that provides most of us with the greatest challenge in our lives. Klein identified four unconscious processes that are important in early object relations (Minsky, 1995). The first of these is termed splitting and refers to how the baby unconsciously splits objects into good and bad (Klein, 1946/1975). This occurs to defend the baby against annihilation anxiety and is directed against threats. An example of this is how the baby idealises the breast early in life. But, over time, through the struggle between the life and death instinct, a bad and good image is created of the breast. With splitting, in Kleins theory, comes the early production of the superego in which both the good and bad aspects of the breast and the mother are incorporated. The second unconscious process is projection which refers to the baby taking its inner good and bad feelings and projecting them onto the world. The inner bad objects, split off, can be projected onto the mother. The third unconscious process is introjection this is where the baby internalises both the good and the bad things around it. In order to build an autonomous self, the baby should internalise more good than bad (Minsky, 1995). Finally projective identification occurs where, after identifying with the object initially, the baby re-internalises it. This will often lead to heavy dependence on the love object as it has effectively included part of the self (Minsky, 1995). The problem with relationships built on projective identification is that they are often characterised by a need to control as well as fear of being controlled. Central to counselling in psychosynthesis is the idea of subpersonalities. These are identities that exist within the person, each with their own behaviour pattern, beliefs and even body posture (Whitmore, 2000). Depending on the situation in which a person is placed, a different subpersonality comes to the surface, which is appropriate in a healthy person. The subpersonalities are essentially unconscious, beyond the individuals control and are normally in place to meet some kind of basic need. The danger is that a person becomes trapped by one particular subpersonality and this starts to control their life. In order to work with subpersonalities it is necessary, according to Whitmore (2000), to recognise those that seem most important. And beyond the surface behaviour of a personality, lies their quality which they want to express. One example of recognising the quality of a subpersonality might be where an ex-addict has developed a tough-guy image the quality of perseverance and c ourage can be recognised in this (Whitmore, 2000). The idea of subpersonalities is built on, and informed by, Winnicotts (1960) distinction between the true and false self. The development of each of these is strongly affected by the mothers attitude towards her child. Winnicott (1960) describes the good-enough mother and the not good-enough mother. The former acknowledges the childs displays of omnipotence in order to encourage the development of the ego. The not good-enough mother, however, tends to, for example, substitute her own signs and signals for the babys and as such the baby only develops an illusion of omnipotence. This can lead to the impaired understanding of external objects, as they are not understood in their true sense. As a result of parenting practices such as these, it is possible for a false self to develop. A false self has been described by Rubin (1998) as a predictable or inauthentic mode of being, whereas the true self is spontaneous and authentic. A clinical vignette is provided by Winnicott (1960) of a middle-aged woman who had developed a caretaker self who looked after the day-to-day functions of her real life. She felt, though, that she had not been in contact with her real self and she had not begun to exist. Winnicott treated her by allowing the caretaker self to slowly pass over its functions to the analyst until a crisis point was reached. This crisis allowed the patient to see and understand the caretaker self as well as the real self. One of the most important therapeutic dynamics in psychosynthesis, as in other forms of psychotherapy, is transference. Transference describes how clients often re-enact with the therapist those early relationships that were important to them (Hardy Whitmore, 1999). This works as the client specifically projects the traits that were, for example, seen in the parents, onto the therapist and uses the same emotional responses and behaviours. By carrying out this projection, the client is attempting to repeat their early relationships, such that the therapist can become the target for a wide range of emotions (Whitmore, 2000). Counter-transference is an important related phenomenon to transference. This acknowledges that there are two people involved in the therapeutic relationship and it is possible that the therapist will start to play out early relationships as well. In psychosynthesis, it is vital that counter-transference is acknowledged by the therapist and that the client continu es to be viewed as containing immense potential. There are a number of ways in which transference can operate; two examples are idealisation and devaluation. Idealisation occurs when the client sees the therapist as a perfect person and incapable of making mistakes. What happens in this scenario is the client effectively creates in the therapist a surrogate parent who they wished they had had this provides them with external security. On the other hand, devaluation can cause the client to see the therapist as flawed or powerless because of the way in which transference has occurred and been identified (Ashbach, 1994). Transference, for Assagioli (1967), is seen as something to be reframed in a positive manner. In this sense, transference is an attempt by the client to find unity within themselves. The separation and splitting referred to earlier, at its most basic between mother and child, requires healing. To achieve this healing, the therapist mirrors unconditional love to the client, and attempts to dissolve transference as it arises. Through this process it is hoped that the client will be able to begin reintegrating the split-off parts, allowing the I to see all of them and hold them together. Ultimately, the aim of therapy is, as Masterson (1988) expresses it, to reach a concept of constancy and wholeness that acknowledges life is a series of shades of gray rather than black and white contrasts. In conclusion, ego development and self-esteem are addressed in object relations theory by examining the clients earliest relationships. Within these early relationships are found the dynamics which can reverberate through the rest of a persons life. Psychosynthesis uses object relations to analyse these relationship, paying particular attention to unconscious processes such as splitting, projection, introjection and projective identification. The process of therapy within this model pays particular attention to the operation of subpersonalities, as based on Winnicotts distinction between the true and false self, as well as how transference and counter-transference affect the therapeutic dynamic. Finally, psychosynthesis views the journey of therapy as being towards a reintegration and acceptance of the split-off parts of the self such that the client can reach a new authentic understanding and reconstruction of the personality around the true self. References Ashbach, C. (1994) Object Relations, the Self and the Group. Oxford: Routledge. Assagioli, R. (1967) Jung and Psychosynthesis. New York: Psychosynthesis Research Foundation. Assagioli, R. (1975) Psychosynthesis: A Collection of Basic Writings. Wellingborough: Northants Turnstone Press. Crossley, D., Gopfert, M. (1999) Cognitive analytic counselling and psychotherapy. In: S. Palmer (Ed.), Introduction to Counselling and Psychotherapy: The Essential Guide. London: Sage Publications. Hardy, J., Whitmore, D. (1999) Psychosynthesis. In: S. Palmer (Ed.), Introduction to Counselling and Psychotherapy: The Essential Guide. London: Sage Publications. Klein, M. (1946/1975) Notes on some schizoid mechanisms. In: R. Money-Kyrle (Ed.), The writings of Melanie Klein (Vol III, 176-235). New York: The Free Press (Macmillan) Masterson, J. F. (1988) The Search for the Real Self: Unmasking the Personality Disorders of Our Age. London: The Free Press. Minsky, R. (1995) Psychoanalysis and Gender: An Introductory Reader. Oxford: Routledge. Rubin, J. B. (1998) A Psychoanalysis for Our Time. New York: New York University Press. Simanowitz, V. (2003) Personality Development. Maidenhead: Open University Press. Whitmore, D. (2000) Psychosynthesis Counselling in Action. London: Sage Publications. Winnicott, D. W. (1965) The Maturational Processes and the Facilitating Environment. London: Hogarth Press.

A Glimpse Into Robert Frosts for Once, Then Something Essay examples

One drop fell from a fern, and lo, a ripple Shook whatever it was lay there at bottom, Blurred it, blotted it out. What was that whiteness? Truth? A pebble of quartz? For once, then, something. The Poem Written in hendecasyllabic meter (11 syllables per line) and unrhymed verse, the poem seems to be an easy read. It uses words so ordinary any reader could go through it without having to stop for the meaning. The persona tells of his experience of looking down into wells and being ridiculed all the time by people who could arguably be his enemies, or his friends who know better than he. "Always wrong to the light," the persona never sees what he is there, in the first place, for - the truth. Instead, he sees his own reflection, looking like a god - an allusion to Narcissus who looks down into a pool of water and falls in love with himself - with a crown of ferns, much like the crown of olives worn by poets and winners of the Olympian games of ancient Greece, amidst a background of clouds. In one of those visits to the well, though, the persona notices "a something wh...

Divorce in the United States Essay -- Divorce Marriage Relationships E

Divorce in the United States Divorce involves the recognition that a marriage has hopelessly failed and that at least one of the partners has no desire to continue the marital relationship. Divorce legally dissolves a marriage, and permits the partners to remarry if they choose. Divorce differs from an annulment, which declares a marriage invalid because of some flaw in the contract. The early American settlers brought with them three different views on divorce: 1) the Roman Catholic view that marriage was a sacrament and that there could be no divorce; 2) the English view that divorce was a legislative matter; and 3) the Protestant view that marriage and divorce were secular matters to be handled by the civil authorities. The Constitution of the United States did nothing to limit the rights of the states to enact their own laws governing marriage and divorce. Despite several efforts to amend the Constitution, to allow Congress to pass federal legislation on divorce, to this day the states retain separate laws. Because divorce laws vary from state to state, the "migratory divorce" developed: couples would move temporarily to a state where divorce was easier to obtain than at home. For example, a couple living in New York State, where until 1967 the only grounds for divorce was adultery, would establish residence in Nevada - - a procedure that took only 6 weeks -- and file for divorce on grounds of mental cruelty. Popular attitudes toward divorce changed as the United States became more urbanized and less religious. The increasing acceptance of divorce was reflected in court interpretations of existing laws and in new legislation enacted by the states. Two tendencies merged, making possible the establishment of new and easier grounds for divorce. The focus of state divorce, which previously concerned itself with specifying legal grounds for divorce, shifted to criteria concerning the breakdown of the marital relationship. This could be seen in conditions that allowed divorce for alcoholism, drug addiction, or nonsupport. Another tendency permitted divorce if both parties gave of voluntarily separating and living apart for a specified period of time. For example, in 1967, New York allowed divorce for couples who had been legally separated for 2 years, eliminating the search for a guilty party. In 19... ...lo parenting, and stepfamilies / Genevieve Clapp. PUBL.: New York : Wiley, FORMAT: xv, 377 p. ; 23 cm. DATE: 1992 Myers, M. F., Men and Divorce (1989); AUTHOR: Myers, Michael F. TITLE: Men and divorce / Michael F. Myers. PUBL.: New York : Guilford Press, FORMAT: xv, 286 p. ; 24 cm. DATE: 1989 Splinter, John P., The Complete Divorce Recovery Handbook (1992); AUTHOR: Splinter, John P. TITLE: The complete divorce recovery handbook : grief, stress, guilt, children, co-dependence, self-esteem, dating, remarriage/ John P. Splinter. PUBL.: Grand Rapids, Mich. : Zondervan, FORMAT: p. cm. DATE: 1992 Walzac, Yvette, and Burns, Sheila, Children and Divorce (1984). AUTHOR: Teyber, Edward. TITLE: Helping children cope with divorce / Edward Teyber. EDITION: 1st pbk. ed. PUBL.: New York : Lexington Books ; Toronto : Maxwell Macmillan Canada; New York : Maxwell Macmillan International, FORMAT: ix, 221 p. ; 24 cm. DATE: 1994

Analysis of the play “Florence” by Alice Childress Essay

This 1950 play by Alice Childress takes place in a train station waiting room in a very small town in the south. The play describes how Miss Whitney, an old black woman, discovers that her premonition of the success of her daughter, Florence, as a black actress is undesirably similar to that of a racist, white society. This troubling discovery has just as strong an impact on the reader as it does on Miss Whitney. This drama teaches the reader how the views and opinions of individuals or groups can influence other individuals or groups, although their views and opinions may be opposite, to approach situations with the same reaction. Marge, Miss Whitney’s other daughter, first introduces this frame of mind to as she accompanies Miss Whitney at the train station. They sit in the â€Å"colored† section of the train station while Miss Whitney awaits a train to Harlem to convince Florence to come back home to the south. Florence fled to Harlem with ambition of being an actress. After she calls home to ask for money, Marge is convinced that Florence will fail because she is a black woman attempting to make it in a business dominated by whites in a racially segregated society. Although Miss Whitney seems to have a little bit more faith in Florence, she still wants convince Florence to come back home. They even have a check ready to pay for her trip home, which is causing them to be late on their rent. This reveals to us that they are willing to sacrifice a little in order to prevent Florence from possibly failing in her quest for success. As Marge speaks to Her mother she reveals her mentality in regards to Florence’s situation, â€Å"She ain’t gonna get rich up there and we can’t afford to do for her. She got notions a Negro woman don’t need. She must think she’s white!† (Childress. 1320) Her mother expresses a bit more faith responding, â€Å"Maybe we shoulda just sent her the money this time. This one time.† (Childress. 1320) As Marge leaves the station we are introduced to Mr. Brown, an old black porter. As Mr. Brown speaks with Miss Whitney we find out that his son and brother are both attending different colleges. This makes it known to the reader that Miss Whitney feels it â€Å"takes an awful lot of goin’ to school to be anything.† (Childress.1322) Mr. Brown also informs Miss Whitney that his brother saw Florence in a movie. This excites Miss Whitney only for a second  as she proceeds to ask Mr. Brown about his brother’s aspirations, as if it were more interesting. The conversation is short due to the entrance of Mrs. Carter.

Esprit Strategic Analysis Essay

In regard to a research of microenterprise in Macau, casino and gambling enterprise is the main source of income to the Macau economy. Over 80% of income is contributed in 2012. However, microenterprise is also taking an essential role to the healthy long-term development to the local economy. By doing so, a bundle of different strategies have to be conducted in each company in order to achieve the goal. Strategic Management is a way to identify competitive advantage and analyze the internal and external factors which influence one’s performance. It also helps in making a bundle of decisions for future direction and attaining sustainable development by formulating and implementing appropriate strategies. In this report, company background information, vision and mission, a series of strategy formulations and analysis are provided. Furthermore, applying various strategies in actions and implementation are attached in the following. INTRODUCTION Cafà © Tai Lei Loi Kei is one of the historical cafe in Macau and their exclusive hand-made pork chop bun is the icon while it will come up in mind of locals and tourists when thinking of Macau. It was established in 1968, with nearly 50 years of history located at the Taipa village. The initiate owner of the cafe was Ms. Kuok Loi Ho but the business is transmitted to her daughter Ms. Chan Ka I and other two family members. In the 1960’s, Taipa village is not well-developed as what people see today where there were lots of firecracker factories set up there. Ms. Kuok was originally operating this kind of business but it involves high risks and accidents were often occurred during that time. She later transformed her business in opening a cafe which was selling drinks only. At that period, there were many Portuguese working at the Municipal Council at Taipa next to the cafe. Ms. Kuok was taught by a Portuguese to make a pork chop bun with special Portuguese sauce and it becomes the reputable pork chop bun nowadays. Following the success of the business, more stores are rapidly opened in Macau and even Hong Kong. Besides of the flagship store at the Rua do Cunha, it can also be found in Venetian and one near Ruins of St. Paul. The food items are diversified for options which fish ball, squid, beef, and pork chop rice with onion sauce etc. are served as well. With good word-of-mouth and reputation and being recommended by many guidebooks, their main customers are tourists and it is said that the Tai Lei pork chop bun has to be tried when every tourists come to Macau. MISSION According to the owner of Cafà © Tai Lei Loi Kei said, their mission is â€Å"Whoever talks about pork chop bun, the first brand name come up with in their mind is Tai Lei Loi Kei.† Our group thinks that it is not strong enough in regard to be a good mission statement; therefore, we have further developed a more comprehensive mission statement below. â€Å"To be the leading role of pork chop bun market not only in Macau, but also expand the business to South-East Asian countries. As a top family style pork chop bun store, we are determined to reinforce our image by designing our own logo, slogan and brand of Cafe Tai Lei Loi Kei. With the insistence of fresh ingredients used and friendly sentimental service, we are committed to serve high value and quality products to all visitors and local residents at reasonable price. In order to meet the customers’ needs and demand in the rapid changing market, we will continue to develop new technology applying in food production and innovative products. Our dedicated team is also responsive to social community in hiring uneducated local employees as well as contribution in charity activities, in where providing growth opportunity and building a more familiar relationship to employees.† VISION â€Å"We are transforming the original operation pattern to microenterprise, with regional franchise operations not only limited to Macau but also to the South-East Asian market. We believe that an accelerated profit will be kept over the next few years. We will constantly design and launch new menu items in accordance to the local appetite in the market. Our goal is to make a remarkable profit for every branch of Cafà © Tai Lei Loi Kei and fulfill every customer’s expectation.† STRATEGY FORMULATION i.External Factor Evaluation Matrix (EFE) Cafà © Tai Lei Loi Kei – Key External Factors OpportunitiesWeightRatingWeighted Score Increase number of tourists coming to Macau0.1530.45 Better economy in South East Asia and Mainland China0.1030.30 Increase in Macau people’s purchasing power0.1030.30 Promotion coupons attached in Macau’s official tourist map may help increase awareness0.0520.10 Cooperation with the youth correctional institution may help finding manpower0.0530.15 Threats Customers are easy to change another brand to consume pork chop bun0.1020.20 Increasing number of competitors in the town selling similar product0.1510.15 Increasing amount of rent in Macau may lead Tai Lei suffer0.0520.10 Local people refuse to work in small-middle enterprises0.0520.10 Negative comments from online reviews and locals0.0520.10 Negative news in Taipa’s flagship store in December 2011 (required to close by IACM)0.0530.15 People seek for healthier food and beverage nowadays0.1020.20 TOTAL1.002.30 Cafà © Tai Lei Loi Kei has a total weighted score of 2.30 revealing that the company is below average in its performance to implement strategies that capitalize on external opportunities and avoid threats. ii.Internal Factor Evaluation Matrix (IFE) Cafà © Tai Lei Loi Kei – Key Internal Factors Strengths WeightRatingWeighted Score Old history and reputable brand name0.1040.40 Use central manufactory to produce pork chop to ensure same quality and acquired ISO recognition0.0530.15 Earning profit every year0.1540.60 Attractiveness to investors from South East Asia and Mainland China0.1540.60 Strong marketing team to develop new promotional programs and expansion strategies0.1030.30 Weaknesses Low educational level of all level of the employee0.0520.10 Lack of manpower0.1010.10 High selling price compares to similar products in the market0.1520.30 Limited amount of branches in Macau Peninsula0.0530.15 Most products are in high calories 0.1020.20 TOTAL1.002.90 Cafà © Tai Lei Loi Kei has a total weighted score of 2.90 indicating that the company is above average in its effort to implement strategies that utilize on internal strengths and minimize weaknesses. iii.Competitive Profile Matrix (CPM) Two core competitors are identified in accordance to geographic location, product, quality and price. Cafà © E.S.KIMO is the first Taiwanese coffee shop in Macau (MGTO, 2012), with the immersion of local favors. It also provide famous pork chop bun with a very nice unit price of MOP 13. It has many branches across the town as well as mainland China. In the Taipa branch which just located opposite to Cafà © Tai Lei Loi Kei, it placed an easy-up banner (see picture 1) outside of the store showing that â€Å"Macau’s famous pork chop bun only sells MOP 13† (see picture 2). Another competitor is â€Å"Taipa’s famous pork chop bun† (named Taipa pork chop bun below) located in Rua do Cunha, which also selling pork chop bun with unit price of MOP 23 and Kopi Luwak (a kind of high quality coffee). Cafà © Tai Lei Loi KeiCafà © E.S.KIMOTaipa Pork Chop Bun Critical Success FactorsWeightRatingScoreRatingScoreRatingScore Advertising0.1020.2030.3010.10 Food Quality0.1530.4530.4520.30 Dietary Consideration0.1020.2030.3020.20 Service Quality0.1030.3030.3020.20 Price Competitiveness0.1020.2040.4020.20 Management0.0330.0930.0920.06 Financial Position0.0530.1530.1520.10 Customer Loyalty0.0520.1040.2010.05 Reputation0.0540.2040.2020.10 Global Expansion0.1520.3030.4510.15 Market Share0.0530.1540.2020.10 Accessibility0.0330.0940.1210.03 Atmosphere of Restaurant0.0420.0840.1620.08 Total1.002.513.321.67 According to the result of CPM, it shows that Cafà © Tai Lei Loi Kei has a total weighted score of 2.51 which is just above average. Comparing to the other two core competitors, the company is situated in the middle; while Cafà © E.S.KIMO is performing the best among them. iv.Strategic Position & Action Evaluation Matrix (SPACE) According to the result of the SPACE Matrix, it showed that the strategic position of Cafà © Tai Lei Loi Kei is aggressive (1, 1.11). The environment is stable, have the strong competitiveness and financial background. The appropriate strategies are backward, forward, horizontal integration, market penetration, market development, product development and diversification. v.SWOT Matrix Strength 1.Old history and reputable brand name 2.Use central manufactory to produce pork chop to ensure same quality and acquired ISO recognition 3.Earning profit every year 4.Attractiveness to investors from South East Asia and Mainland China 5.Strong marketing team to develop new promotional programs and expansion strategiesWeakness 1.Low educational level of all level of the employee 2.Lack of manpower 3.High selling price compares to similar products in the market 4.Limited amount of branches in Macau Peninsula 5.Most products are in high calories Opportunities 1.Increase number of tourists coming to Macau 2.Better economy in South East Asia and Mainland China 3.Increase in Macau people’s purchasing power 4.Promotion coupons attached in Macau’s official tourist map may help increase awareness 5.Cooperation with the youth correctional institution may help finding manpowerS1, S4, S5, O2 – Expand the business to South East Asia and Mainland China S1, O1, O2, O3 – Put more efforts on the advertisement and promotion in existing market – Threat 1.Customers are easy to change another brand to consume pork chop bun 2.Increasing number of competitors in the town selling similar product 3.Increasing amount of rent in Macau may lead Tai Lei suffer 4.Local people refuse to work in small-middle enterprises 5.Negative comments from online reviews and locals 6.Negative news in Taipa’s flagship store in December 2011 (required to close by IACM) 7.People seek for healthier food and beverage nowadays-W3, T3 – Acquire supplier company to lower the cost W5, T7 – Develop healthier product to capture the market share of the â€Å"healthy followers† i.Acquire supplier company According to the W3 and T3, it shows that Cafà © Tai Lei Loi Kei is suffering the very high rent in Macau, especially the shop located in the Taipa old town which costs them almost MOP 150,000 per month. Furthermore, Tai Lei has set the selling price in a high level comparing with other similar products in the market in order to balance their financial statement. However, it does not help with the cost issue. We suggest that backward integration strategy would be suitable for them. Cafà © Tai Lei Loi Kei has already taken care of their distribution; therefore, they can acquire some of the supplier companies such as the company which provides bread and pork chop. With the implementation of this strategy, they can have better control in the cost of their business and they might lower the price to attract more customers. ii.Develop healthier product Nowadays, people concern their health more than before. The trend of the current environment is tent to buy healthy and green products and company always promotes well-being. However, the products of Cafà © Tai Lei Loi Kei are high calories and fats and it’s not what the current market looks for. According to the W5 and T7, it indicated the need to develop healthier food. For example, Tai Lei can invest a new product which claims at healthiness, such as using organic vegetables, low fat milk, vegetable oil, etc. iii.Expand the business to South East Asia and Mainland China According to the strength 1, 4, 5 and opportunity 2 and the concept of the market development, it discloses that Cafà © Tai Lei Loi Kei have a strong power to expand their business out of Macau. They are successful and have a long history of their business and have already accumulated a well reputation. In addition, they are famous to the South East Asia and Mainland China. It’s attractiveness to the investors from those countries to invest a new business in there. Moreover, the economy of South East Asia and Mainland China are doing well nowadays, it’s one of the motivators that Tai Lei should expand their business to the two markets. iv.Put more efforts on the advertisement and promotion in existing market In strength 1 and opportunity 1, 2, 3, we suggest Tai Lei can create a new strategy with application of market penetration. Tai Lei owns two branches in Hong Kong and three in Macau. Hong Kong and Macau are popular tourism cities in the world, especially Macau; the number of tourists coming to Macau is increasing rapidly. Moreover, according to the opportunity 2, there is better economy in South East Asia and Mainland China, and the main tourists of Hong Kong and Macau are come from those countries. Advertisement and promotion can help to introduce Tai Lei to those tourists before the company enters to these two new markets. For example, using celebrities to promote the brand and product or distribute coupons via different channels. If Tai Lei put more efforts to do the advertisement and promotion in Hong Kong and Macau, it can attract more consumers and increase the market share. vi.Quantitative Strategic Planning Matrix (QSPM) A QSPM for Cafà © de Tai Lei Loi Kei Acquire supplier companyPut more efforts on the advertisement and promotion in exiting marketExpand the business to South East Asia and Mainland ChinaDevelop healthier product External FactorWeightASTASASTASASTASASTAS Opportunities 1.Increase number of tourists coming to Macau0.1510.1540.6020.3030.45 2.Better economy in Southeast Asia and Mainland China0.1010.1030.3040.4020.20 3.Increase in Macau people’s purchasing power0.1020.2030.3010.1040.40 4.Promotion coupons attached in Macau’s official tourist map may help increase awareness0.0530.1540.2000.0030.15 5.Cooperation with the youth correctional institution may help finding manpower0.05-　-　-　-　-　-　-　-　 Threat 1.Customers are easy to change another brand to consume pork chop bun0.1020.2040.4010.1030.30 2.Increasing number of competitors in the town selling similar product0.1520.3040.6010.1530.45 3.Increasing amount of rent in Macau may lead Tai Lei suffer0.05-　–　-　–　-　-　 4.Local people refuse to work in small-middle enterprises0.05-　-　-　—　–　 5.Negative comments from online reviews and locals0.0510.0540.2030.1520.10 6.Negative news in Taipa’s flagship store in December 2011 (required to close by IACM)0.0510.0540.2020.1030.15 7.People seek for healthier food and beverage nowadays0.1010.1020.2030.3040.40 Sub Total1.00　1.30　3.00　1.60　2.60 Internal FactorWeightASTASASTASASTASASTAS Strengths 1.Old history and reputable brand name0.1010.1040.4030.3020.20 2.Use central manufactory to produce pork chop to ensure same quality and acquired ISO recognition0.05-　　–　–　-　-　-　 3.Earning profit every year0.1510.1530.4540.6020.30 4.Attractiveness to investors from South East Asia and Mainland China0.1510.1530.4540.6020.30 5.Strong marketing team to develop new promotional programs and expansion strategies0.1010.1040.4030.3020.20 Weakness 1.Low educational level of all level of the employee0.05-　-　-　-　-　-　-　-　 2.Lack of manpower0.10–　-　—　-　- 3.High selling price compares to similar products in the market0.1540.6020.3010.1530.45 4.Limited amount of branches in Macau Peninsula0.0510.0540.2030.1520.10 5.Most products are in high calories 0.1010.1030.3020.2040.40 Subtotal1.00　1.252.50　2.301.95 Sub Total Attractiveness Score　　2.555.50　3.904.55 As the table of QSPM for Cafà © de Tai Lei Loi Kei show that the left two columns are extracted verbatim from the EFEM and IFEM of Cafe Tai Lei Loi Kei and also note that four alternative strategies – 1) Acquire supplier company 2) Develop healthier product 3) Expand the business to South East Asia and Mainland China 4) Put more efforts on the advertisement and promotion in exiting market – were from the company’s SWOT Matrix. Moreover, the Attractiveness Score (AS) from1 to 4 is used to reveal each strategy’s attractiveness given the respective external or internal factor, where 4 is the best and 1 is the least attractive. Work row by row in developing the QSPM and decide which strategy is the best for the external or internal factor. After conducted the QSPM, the strategy of â€Å"Put more efforts on the advertisement and promotion in exiting market† was highly recommended based on the result of the sum total of the Attractiveness Score from QSPM and it acquired the highest score of 5.50. The second recommendation strategy is â€Å"Develop healthier product† and the third one is â€Å"Expand the business to South East Asia and Mainland China† due the priority of the Attractiveness Score, which is 4.55 and 3.90. QSPM can be important information for a firm to make decision of strategies. The strategy of the Attractiveness Score below 3 in the QSPM is not taken into the consideration. The reason of chosen â€Å"Put more efforts on the advertisement and promotion in exiting market† as the highly recommend strategy, the Attractiveness Score of this strategy in the sector of external factor, there are two  opportunities are rated as 4 and two rated as 3 reflecting that the strategy was attractive enough to fulfill those opportunities and one of the opportunities is not related; those opportunities are related to the market trends – the chance for increasing sales because the tourists, especially the South East Asian and Mainland China tourists, are flooding to Macau tourism market and the booming economy increase the spending ability of local people as well. In addition, two threats about the competitors become more and more because of the opportunities that they can gain the market share of pork chop bun, besides; two threats related to lots of negative comments, news are appeared on the internet, newspaper and magazine. Therefore, a strategy of â€Å"Put more efforts on the advertisement and promotion in exiting market† got the highest score on Attractiveness Score because it can against this situation by create more promotional advertisements and distributed by mass media in order to capture the largest amount of pork chop bun market share, by the way; this strategy can break the negative comments and news as well. The remaining one about the shortage of man power in Macau cannot solve by the firm themselves due to the government policy. On the other hand, in the internal factor, two strengths are rated as 4 and two strengths are rated as 3 to show that Cafe Tai Lei Loi Kei has the ancient and reputation brand name, the ISO recognition and the new hire marketing team so it is attractive enough to get the attention of investors all over the world, besides they had good financial report on earn profit per year. Thus, â€Å"Put more efforts on the advertisement and promotion in existing market† can be chosen as a tool to attract more investors so as to expand the pork chop bun market by the promotional advertisement about the ancient and reputation brand name and cooperate with the new hire marketing team, the expanding no longer focus on Macao but Southeast Asia. And one strength does not have any relationship of this strategy. Moreover, one of the weaknesses is rated as 2 and one is rated as 4 related to higher price and do not have enough branches in Macau, so the promotional poster or promote in the travel guide book to emphasis the ancient brand name with â€Å"where to buy† instruction that can be a good solution to against the weaknesses which already excited in Tai Lei, furthermore; one of the weaknesses is rated as 3 for the less of healthier food, thus first at all, Tai Lei prove some health product then use â€Å"Put  more efforts on the advertisement and promotion in existing market† to do more promotion of the related product. And the other weaknesses are no impacted on this strategy. STRATEGY IMPLEMENTATION i.Acquire supplier company Acquisition is one of the backward integration methods. Cafà © Tai Lei Loi Kei could acquire suppliers such as the pork chop and bread suppliers, etc. This benefits Tai Lei because it eliminates the profit which normal suppliers get from Tai Lei, causing reduction of cost. Upon the acquisition, Cafà © Tai Lei Loi Kei may have to keep all the original staff of the suppliers. However, the organizational culture of the two firms may be different so it becomes difficult for Tai Lei to persuade all staff to have full commitment to the Cafà ©. Remuneration package have to been discussed again in order to retain all experienced staff. ii.Develop healthier product Inventing and creating new flavor products will be a way for Cafà © Tai Lei Loi Kei to survive in the keen competition. Customers are always looking for new products and innovations, especially some healthy food. After the launch of new products, it takes Tai Lei a long period of time to test the market response and to see whether the customers accept the new products or not. Cafà © Tai Lei Loi Kei will definitely bear the risk that the new products do not help them to expand the product line and obtain good response from customers. iii.Expand the business to South East Asia and Mainland China It costs Cafà © Tai Lei Loi Kei a lot to expand a new market, such as some South East Asian countries. They have to spend a lot on marketing campaigns and promotion methods. Tai Lei has to tolerate the heavy marketing expenses and at the same time, bear the risk that the customers from new market do not accept this kind of new products. The marketing strategies with high cost will affect Cafà © Tai Lei Loi Kei’s profit. iv.Put more efforts on the advertisement and promotion in existing market By applying the same concept with the expansion of new market in South East Asian countries, Cafà © Tai Lei Loi Kei has to spend a lot to emphasis more on the marketing effort within the existing markets, Macau and Hong Kong. It will be beneficial for them to focus more on the existing market since it is easier to retain customers rather than attracting new customers. However, the high marketing cost decreases Tai Lei’s revenue at the same time. CONCLUSION Cafà © Tai Lei Loi Kei is a local brand with long history, selling its superior pork chop bun to delight customers with most efforts. According to the interview result and data, we created a brand new vision and mission for Tai Lei. Those interview result includes its internal strengths and weaknesses, external opportunities and threats and many other factors which may affect the future development and performance of Tai Lei. A number of matrixes have been conducted to better analysis the current situation of Tai Lei. After all the matrixes analysis, four strategies have been developed. We suggest Cafà © Tai Lei Loi Kei to adopt these four strategies, in order to further develop and expand its own business and have a more prosperous future.

Managing Financial Resources Master Research Paper

Managing Financial Resources Master - Research Paper Example Must Have Furnisher's current financial information (charts) can be found in Annex A of this report. All other charts and reports related to the projects to be examined and the company in question for the merger can also be found in Annex A. This report begins by comparing the profit/loss statement for the year ending 30/09/03. What follows is a bar graph that compares 2002 profit/loss and 2003 profit/loss. You may find the results quite startling. With sales and gross profit being higher in 2003 one would expect the operating profit to higher, but its not: The blue bars represent 2002's data and the reddish bars represent 2003's data. Sales were way up in 2003 as were cost of sales and gross profit. There is a considerable gap between 2002 and 2003 in sales and expenses. When you get down to the number that really counts, the operating profit, 2002 was a better year. 2003's data shows a 311% increase in sales, 466% more spent in cost of sales, etcBut, when you look at the final bars (operating profit) 2002 reported 674000 profit and 2003 reported 620000 profit. The company actually made less in 2003 (-54000) and spent considerably more in 2003. What hurt in 2003's numbers were the expenses such as bad debts, depreciation, selling expenses, and interest owed. It appears that the new p... The Simplified Balance Sheet (See Annex A) for Must Have Furnishers LTD tells more of the story. There are big number differences as seen in the prior graph only this time 2003 came out with the bigger numbers. Why Because the earlier chart gave a snapshot of one part of the business and the chart below gives a snapshot of the business as a whole and takes a look at such things as stock ownership to raise capital and expenditures for machines and equipment. The bars on the left represent 2002 data while the ones on the right represent 2003 data. The ratio of assets is .358911:1 and the ration of liabilities is .0625:1. The next graph shows the company's net worth (net assets minus long term liabilities): Column 1 is the company's 2002 net worth and column 2 is the company's 2003 net worth. Why is the company worth more in 2003 In 2002 the company had 60 stock holders and that number increased to 476 in 2003. One way of raising money (capital) to fund projects or growth is to sell more stock. This could work well or backfire. Selling more stock could make the stock price fall. The stock owners before the new sale would lose because their stock lost value and their percentage of ownership in the company dropped as well. This company also took on more debtors (1000). That raised the current assets for 2003. The net worth for the company increased from 1858 in 2002 to 2534 in 2003. That equates to roughly a 36% increase in net worth for the company. If the company could reduce its long term liabilities the profit margin would be greater. Also, the company needs to take a good look at the expenses 2002 vs. 2003. Lowering those expenses would raise the operating